Top 5 Trends Impacting The International TV Industry

TV used to be reserved for the small screen only. But the prominence of viewers using numerous devices simultaneously has meant TV has evolved in to a multi-platform medium, with audience interaction becoming an increasingly important part of the storytelling.

With the binge watching phenomenon showing no signs of slowing down and more emerging SVoD platforms, producers are increasingly creating content that is designed to be binge watched. From short-form digital series to big-budget drama.

The smartphone continues to serve as the nerve centre for the screen world and TV is becoming increasingly mobile. Content can now be watched just about anywhere, at any time. Producers should be taking advantage of new viewing patterns to create a more customised audience experience.

Social media dominates the dialogue surrounding TV. The future of content creation will soon hinge on building a broader, multifaceted viewing experience that reaches well beyond the TV and living room.

Away from the constraints of traditional networks and expectations of viewing figures, SVoD platforms offer a space for greater creative risks. This has brought with it newly emerging models for relationships between key industry players and talent. Get involved.