The 4Ps of marketing

Have your say on the relevance of the 4Ps in today's marketing landscape:

Marketing Week
Created by Marketing Week (User Generated Content*)User Generated Content is not posted by anyone affiliated with, or on behalf of, Playbuzz.com.
On Feb 7, 2017

Does the marketing team in your business have primary control of the 4Ps - product, price, promotion and place?

Calculating results

Are the 4Ps of marketing relevant to you in your job today?

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Do you think marketers should be in control of the 4Ps?

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Should young marketers still receive training on the 4Ps?

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