Recycling and Monetizing 98 Percent of Discarded Products? 

“We Are Already Doing it,” says Roberto Hroval from PatentReal Corporation

UK’s Waste to Energy Situation
Transfer of waste products to a landfill is still the cheapest and easiest option. Without government interference, polluting the environment will most likely continue. However, the combination of pressure on available public space, and the desire to reduce pollution mean that continuing with mass landfill is not a realistic long-term waste management strategy. In addition, governments are often subject to international pressure or even legally binding agreements to reduce landfill.
The UK has targets in place to reduce waste sent to landfill. In particular, by 2020 biological municipal waste must be reduced to 10.2 million tons, equal to 35 percent of 1995 levels. The principal encouragement for achieving these targets is through a landfill tax.
In 1996 this was initially set at £45 per ton for most types of waste, with an annual escalator meaning that it had reached £82.60 per ton by 2015-2016. There is a much lower rate of £2.60 for inactive waste, which covers various building materials, such as most forms of concrete, brick, glass, soil, and gravel, but little else.
The Waste Infrastructure Delivery Program has started to take various steps to reduce the amount of waste being sent to landfill, such as providing guidance, producing model contracts and releasing £1.7bn of private finance initiative (PFI) credits to 28 local authorities to develop a number of waste infrastructure projects. These policies were widely considered successful and helped to support the growth of a steady pipeline of waste-to-energy projects.

Processing worn-out products the green way… and monetizing 98 percent of output
One way to reduce landfill is through waste-to-energy approach, the process of generating energy (electricity, heat, fuel…) through burning or anaerobic digestion. The ever-increasing cost of the landfill has helped to make other forms of waste management, including waste-to-energy, cost competitive. As well as reducing landfill, waste-to-energy projects generate energy more predictably than other sources of renewable energy such as wind or solar, which are reliant on exploiting the right weather conditions.
Since the withdrawal of PFI credits in 2010-2013, there has been little to no support from the government for the development of waste-to-energy projects and many people in the industry believe that the government's unspoken policy is to hope that the private sector develops waste-to-energy plants without central government support. Some further waste-to-energy projects is expected in the coming years, but they will be smaller scale and not part of a planned pipeline.
One of the most promising solutions offers a PatentReal Corporation from Hong Kong. The company is highly interested in entering the UK waste-to-energy market, needing no financial subsidy.
The company’s founder Roberto Hroval, an entrepreneur and innovator who is often referred to as the European Elon Musk, came up with the ground-breaking waste-to-energy solution. A green process, Product Reincarnation Technology™, transforms the worn, used, and discarded products, into useful and new goods, through ecological molecular degradation.
Product Reincarnation Technology™ is already successfully turning plastics and vehicle tires into high-quality products with a high added values for economic purposes, like fuel, electricity, and even brand new original products.
Hroval said, "After eight years of testing and perfecting the stages, we are ready to go public."
Product Reincarnation Technology™ has been already recognized and praised by renowned companies and experts in Europe and in the Middle East. PatentReal's projects are designed to address two of the planet's serious issues: an increasing amount of worn-out and discarded products and the exploitation of earth. With his innovative waste-to-energy solution, Hroval believes he has found a workable solution to both.