Accentuate Your Logo Design With Indispensable Typography

Logos are the vital part of a brand’s identity. They are the front face of your business. People connect with business through logos as logo establish connection between audience and brand. Therefore, logos proves to be more effective in building brand identity when designed effectively with diligence. Logo design services from ProDesigns put emphasis on custom logo design to develop effective logos with goodness of typography.

• Design

First step of logo design process involves bringing creative ideas to life by putting them into a design which will represent the brand in near future. Graphical design with elements creating meaning for identity of a brand can be said a design for the logo.

• Typography

Logo designs involves name of the business or a logo could only constitute of brand’s name or initials. This is where typography comes into picture and forms a vital part of logo design process. Choosing a right font is crucial as it is a vivid part of logo design and will create the image of how people will receive your business.

• Colors

Colors play a prominent role in logo design process. They create the ultimate visual memory of your brand and attract eyes of your audience towards your logo. Colors in logo increase brand recognition.

• Shapes

Last but not the least shapes and symbols other than graphics, forms composition of the logo. An effective logo can be created with proper balance of shapes along with negative space to enhance the logo design.

Typography is carefully designing of letters into a formation which convey something about your business along or without graphic design. Mere font selection can’t be referred to typography. Typography is a broader term in the field of designing which could cost a lot if overlooked as typography forms an important part of your logo design. Typography is used in logo when logo consist of text, hook notes, slogans or a logo is made out of only text name of the business.

• Typography is an art with implication of science to create engaging logo designs.
• Typography brings letters to life and empowers your logo to express.
• Typography has potent to evoke right emotions out of just few words to convey message through your logo.
• Typography has great impact on your audience and their mindset.

Typography is an inseparable part of logo design as logos consists of brand name
Logotypes like monogram logo design, wordmark logo design, combination logo design etc are developed out of typography or typographic inclusions.

Few examples of logo designs made out of just typography, which are extremely popular are listed down below:

• McDonald’s
• Chanel
• Gucci
• Louis Vuitton
• IBM
• FedEx
• Coca-Cola

With proper use of potential ability of typography with professional logo design by a branding agency or branding firm, a logo can do wonders for any business and its brand’s identity. Custom logo design services helps in cultivating logo with typography in such a manner that your logo will communicate with your audience like you are talking to them so with goodness of typography build an impressive and engaging brand image of your brand.